Blog vs. Ezine Publishing
Just thinking out loud. My electronic publishing roots are so very old school. The “plain text newsletter files passed along through single line dialup Bulletin Board Systems (BBSs) before anyone had...
View Articlewprdr: 5 Headline Writing Tips for Better SEO Traffic
While getting actual human readers is our primary goal, search engines also matter — a lot. They can, however, add complexity to the original problem. Your headlines need to be written for humans and...
View Articlewprdr: 5 Ways to Harness Your Online Reputation For Blogging Success
Go viral, go viral, and then… go viral. The more viral your blog goes, the stronger your reputation and following will be. Bigger is better. Get that blog up on every social media site you’re connected...
View Articlewprdr: How to Make Online Content Less Interactive But Better
Many of my colleagues working at hometown papers have been handed small digital cameras in the past years and an order from higher ups to have accompanying video for their stories and columns. We all...
View Articlewprdr: 10 Questions to Ask When Hiring a Webmaster
Who will own the website? You might think that you would automatically own a site you paid someone to design for you. But if the designer is an independent contractor and not a company employee, you...
View Articlewprdr: 7 Reasons Blog Visitors Bounce and How to Stop Them
Making visitors install new software just to access your site is the biggest turnoff of them all. From the time a person lands on your site, you’ve got about four seconds to connect with them, or...
View Articlewprdr: X-Ray Vision for Guest Bloggers: Author Stats
Analytics are great for seeing your site’s performance, but we can’t usually peek into other people’s web stats. However, there is a tool that gives you a view you may not have seen before. It’s called...
View Articlewprdr: 5 Steps to a Stress-Free Website Redesign
Between fast moving social media platforms like Facebook and Twitter and emerging mobile smartphones and tablets, it has never been more critical to keep it simple online. The good news: A flock of new...
View Articlewprdr: Blog Posts Easier Than Novels to Remember
It might be easier for your brain to remember this post than it is to recall details from a perfectly composed novel. In a new paper in the Memory & Cognition journal, researchers discovered that...
View Articlewprdr: Andrew Sullivan’s New Site Has a Super Friendly Paywall
To call it a paywall is probably a misnomer. In effect, it’s more like a nice picket fence, low enough that neighbors can walk up anytime and say hi, with a gate that latches but doesn’t lock and a...
View Articlewprdr: Slate Considers Membership Model as Way to Get Readers’ Cash
Add Slate to the list of news organizations with a sudden interest in getting online readers to contribute some cash rather than leaving the whole thing to advertisers. The online magazine has been...
View Articlewprdr: 8 Incredibly Simple Ways to Get More People to Read Your Content
Jakob Nielson’s seminal web usability study from 1997 showed that 79% of web users scan rather than read. Think about how you use the web. You’re in search of information. And if you don’t find it on...
View Articlewprdr: 7 Tips for Making Your Blog a Content Marketing Magnet
[B]logs are your home base; they are at the center of your content marketing system. Whether you’re a small business or a Fortune 100 company, blogs should be at the heart of your content marketing...
View Articlewprdr: The Complete Guide to Partnering With Another Blogger
It’s crystal clear how beneficial a blogging alliance would be for you: you can grab your partner’s traffic, social followers and social signals in return for letting him or her borrow yours. Sounds...
View Articlewprdr: Guide to Evaluating Websites for Guest Posting Opportunities
There are quite a few benefits to guest posting, but you have to do it right — start small and then grow big. What most people don’t realize is that it’s almost as easy to go wrong with guest posting...
View Articlewprdr: 4 Steps to Monetize Your Blog Through Affiliate Marketing
While there are currently tens of millions of blogs worldwide, close to 60 million powered by WordPress alone, many bloggers are not yet monetizing their sites. If you’re one of these bloggers, a good...
View Articlewprdr: How to Leverage Blog Comments to Increase Search Rank
It all started when I began marketing Alpiste Seeds for sale online and featured an article about where to buy them on the Spanish health and nutrition blog. As people found the page, they began to ask...
View Articlewprdr: 7 Little-Known Strategies To Get Your Deadbeat Blog Working For You
Before you put your blog to work with the upcoming strategies, you need to get clear on what your blog’s job is. Its job may be to get visitors to call you or purchase something from you. It may be...
View Articlewprdr: The Ultimate Guide to Advanced Guest Blogging
With ‘content marketing’ being the indisputable SEO buzzword of 2012, we can expect 2013 to see an onslaught of marketers trying to build links with guest posts. The growth in this market will cause...
View Articlewprdr: The Ultimate Guide to Selling Your Blog
If you are thinking about putting your blog up for sale I urge you to take a few weeks to carefully think things through. Most importantly, if you rely on your blog for a good portion of your income...
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